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World-action models adapt pretrained video generators, and vision-language-action models build on pretrained vision-language backbones; both tie policy architecture and inference cost to large transformers designed for generation rather than control. It remains unclear how much these generation-oriented choices affect control. In this work, we introduce Latent Action JEPA (La-JEPA), a compact world-action model whose policy transformer is trained from scratch in the feature space of a pretrained V-JEPA 2.1 encoder. Following Fast-WAM, La-JEPA learns to predict future features jointly with actions during training and generates only actions at inference. Among policies without embodied pretraining, La-JEPA achieves state-of-the-art performance in clean and randomized RoboTwin 2.0 scenes and on LIBERO-Plus with correct instructions, while using far fewer parameters than the strongest competing policies. It runs substantially faster than Fast-WAM at comparable performance and outperforms the closest JEPA-based methods, LeapBot-WA and JEPA-WAM, on LIBERO-Plus and RoboTwin 2.0 without their pretrained policy backbones. On four real-robot tasks, its average success is comparable to pi0.5 and above non-embodied-pretrained baselines. Through a design study of the choices behind La-JEPA, we show that JEPA features outperform video VAE latents, most clearly out of distribution, and that training-time future prediction choices significantly impact the policy even when future prediction is skipped at inference. We correct the LIBERO-Plus instructions, as the officially released evaluator corrupts them for most variants, and re-evaluate several strong open baselines. Without a generative pretrained policy backbone, La-JEPA is better and faster than far larger policies, suggesting that robot foundation models may benefit from architectures designed for control rather than inherited from generation.