Minyan Luo, Yuxin Zhang, Meng Zhao, Xincan Wang, Fuzhang Wu, Tong-Yee Lee, Oliver Deussen, Fan Tang 等 9 位作者
An outstanding creative advertising image should both attract attention and communicate a product's positioning. How to choose a persuasive conceptual bridge before rendering begins is challenging for advertising generation. We present AdMuse, a skill-guided multi-agent framework that distills high-quality advertisements into reusable creative skills for cross-domain advertising strategy. Rather than retrieving isolated exemplars, AdMuse abstracts recurring bridge patterns into a skill library that can guide new product briefs. At generation time, AdMuse coordinates skill routing, multi-candidate ideation and selection, and VLM-guided visual refinement: diverse skills propose alternative concepts, relative judgment selects the most promising direction, and vision-language feedback helps realize the selected intent in the final image. This design treats advertising creativity as a structured decision process rather than a single prompt-writing step. Experiments across diverse product and brand positionings show that AdMuse produces visually compelling advertisements that faithfully communicate product positioning.
Muyi Bao, Yuxin Cai, Hang Xu, Zongtai Li, Jinxi He, Jingfan Tang, Chen Lv, Ji Zhang 等 10 位作者
Vision-language models (VLMs) have become a common foundation for vision-and-language navigation in continuous environments (VLN-CE). Yet most VLM-based methods cast navigation as low-level action prediction, an interface that is ambiguous, tied to short-horizon motion primitives, and inefficient due to repeated VLM querying. We propose Goal2Pixel, a pure pixel-based paradigm that reformulates VLN-CE as navigable pixel grounding. Rather than predicting actions, Goal2Pixel uses the image plane as a unified spatial interface between VLM reasoning and robot motion: the model predicts a visible navigable pixel, which is back-projected into a 3D waypoint for forward navigation. Non-forward actions are encoded by auxiliary left/right/bottom regions for turning and stopping. To support long-horizon navigation, we propose ViKeyMem, a visibility-aware keyframe memory, achieving a favorable performance-efficiency trade-off while reducing training cost by over 50%. To adapt pretrained VLMs to navigable pixel grounding, we introduce semantic embeddings and coordinate-aware auxiliary losses. Among methods trained without external data, Goal2Pixel achieves competitive state-of-the-art performance on R2R-CE and RxR-CE. On R2R-CE Val-Unseen, it achieves 54.1% SR and 52.5% SPL with only 7.75 VLM calls per episode. Compared with direct action prediction, Goal2Pixel improves SR by 21.2 percentage points while requiring 6 times fewer VLM calls. Project Page: https://baobao0926.github.io/Goal2Pixel/.