Canfer Akbulut, Justine Breuch, Arianna Manzini, Lujain Ibrahim, Matija Franklin, Roma Patel, Iason Gabriel, Kristian Lum 等 9 位作者
Interest in developing personalised language models is rapidly growing. While personalisation is often viewed as a mechanism to better serve diverse user needs, the effects of sustained interactions with personalised models on people's perception of and behaviour toward AI remain poorly understood. Most critically, downstream consequences outside the immediate human--AI interaction loop, such as effects on users' self-perceptions and interpersonal relationships, remain largely unexamined. In this study, we recruited 992 participants to complete daily advice-seeking interactions with language models over the course of five days, comparing outcomes from a non-personalised baseline against two personalisation approaches: memory-based (conditioned on prior conversational history) and survey-based (conditioned on information collected through a pre-study intake survey). We find that several changes in human-AI interaction over time are driven primarily by repeated exposure rather than personalisation itself. However, participants interacting with personalised models experienced differences in advice-seeking and information-sharing attitudes and behaviours. We conclude by highlighting the nuanced effects of different personalisation approaches on interaction outcomes, and discussing the implications of these findings for the responsible design and deployment of personalised AI systems.
Canfer Akbulut, Rasmi Elasmar, Abhishek Roy, Anthony Payne, Priyanka Suresh, Lujain Ibrahim, Seliem El-Sayed, Charvi Rastogi 等 12 位作者
Interest in the concept of AI-driven harmful manipulation is growing, yet current approaches to evaluating it are limited. This paper introduces a framework for evaluating harmful AI manipulation via context-specific human-AI interaction studies. We illustrate the utility of this framework by assessing an AI model with 10,101 participants spanning interactions in three AI use domains (public policy, finance, and health) and three locales (US, UK, and India). Overall, we find that that the tested model can produce manipulative behaviours when prompted to do so and, in experimental settings, is able to induce belief and behaviour changes in study participants. We further find that context matters: AI manipulation differs between domains, suggesting that it needs to be evaluated in the high-stakes context(s) in which an AI system is likely to be used. We also identify significant differences across our tested geographies, suggesting that AI manipulation results from one geographic region may not generalise to others. Finally, we find that the frequency of manipulative behaviours (propensity) of an AI model is not consistently predictive of the likelihood of manipulative success (efficacy), underscoring the importance of studying these dimensions separately. To facilitate adoption of our evaluation framework, we detail our testing protocols and make relevant materials publicly available. We conclude by discussing open challenges in evaluating harmful manipulation by AI models.