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版本更新 · v2arXiv:2609.19899

Trigger Timing, Deadline Readiness, and Event-Aligned Accounting for Dynamic Ad Insertion

Prashant Chaudhary, Kapil Khandelwal

An ad break in a live stream is a hard deadline. Once a cue arrives, the ad path has seconds to produce a state the player can use, and starting that work earlier buys time while giving the prepared state longer to expire before the break. Comparing trigger policies means scoring which of these happened; the records easiest to collect do not. We separate trigger, reach, readiness, playback, billability and measurement in an observed-event ledger, fix the reference-deadline rule before candidates are assigned, and account for contribution over every planned break-session pair, reached or not. Readiness means the declared state is valid at that deadline. We prove when scoring completion by the deadline instead reverses a policy comparison: for monotone playback with a shared latency law, a fixed state lifetime and common coefficients, the reversal occurs when the earlier policy's extra trigger cost falls between its validity gain and its completion gain. A synthetic study of 45,000 scripted sessions matches this condition on monotone paths, a check of its generator, and, outside its assumptions, finds the same reversal in mixtures with restarts, seeks, late joins and pauses. Playhead summaries misclassify up to 41% of reach indicators yet reverse no comparison in the study: maximum-position errors cancel exactly, and terminal-position errors change only magnitudes. Completion scoring reverses the comparison in three of nine short-lifetime conditions, all at the one latency setting where the proved condition holds. The evidence is synthetic by design; code, seeds and event histories are public.

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cs.MM · cs.NI · cs.PF
arXiv ↗PDF ↗
新论文 · v1arXiv:2610.39093

Do Open-Source Video Ad Clients Follow VAST 4.3? An Empirical Study of Player Conformance

Prashant Chaudhary

Context. Video ads reach streaming and connected-TV apps through VAST documents, and companies count ads from the HTTP requests the player's client library sends. A tracking error can leave playback intact and surface later as disagreeing counts. Objective. To measure how far open-source VAST clients meet the player duties of VAST 4.3, whether verdicts depend on the runtime, what generated inputs add, and when deviations were introduced. Method. A catalog of 108 requirements was extracted from the specification. Six open-source clients in eight configurations ran against 69 crafted test vectors and the IAB's sample tags, under Node.js and in five browsers on three engines, with every request recorded. Grids, fuzzing and a sweep over 36 releases extend the catalog; Google's closed IMA SDK is a comparison. Results. The open-source clients have 78 findings and 3 to 21 must-level deviations per configuration. None of the tested open-source clients that follow redirect (Wrapper) chains fills the required macros in a Wrapper's request; the archived IMA 3.794.0 configuration tested does. One library's timeout throws an exception no caller can catch, ending a Node.js process. In a pod (ads played back to back), one player credits a finishing ad's completion to the next ad, fixed in release 5.3.0. A library can conform under jsdom and deviate in every tested Chrome- and Safari-family browser. Conclusions. The tested clients diverge on the duties other companies use to count and diagnose ads. A shared conformance suite run in real browsers could expose most graded deviations; the harness and vectors are released.

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cs.SE · cs.MM · cs.NI
arXiv ↗PDF ↗