Ziyang Su, Yao Zhou, Kelin Liu, Guanjie Zheng, Linghe Kong
原文摘要
Large-scale super-apps generate heterogeneous transaction logs in which users interact with multiple businesses, item identifiers are only partially available, and future value targets are sparse, heavy-tailed, and cumulative over time. We study multi-business, multi-horizon value prediction as a data-intensive analytics problem over such logs, rather than as a single-table task. (i) a batch-induced user-item graph that provides collaborative signals without materializing a global graph and remains applicable when item identifiers are missing through reserved unknown-item handling, (ii) business-aware sequence encoders that preserve recency, inter-event gaps, payment context, and goods-table availability, and (iii) cross-view contrastive alignment that transfers user-level intent across businesses while retaining business-specific temporal patterns. To handle zero-inflated and long-tailed cumulative targets, CoGSeq-LTV adopts a zero-inflated mixture log-normal head with MAE-aligned point supervision and validation-calibrated zero-aware inference. Experiments on the BiBiSheng transaction-log dataset show that CoGSeq-LTV improves over representative LTV baselines across businesses and horizons, including under a later out-of-time evaluation window.
Next point-of-interest (POI) recommendation supports personalized place discovery on location-based Web platforms. Mobility routines can recur across users while being realized at different places and adapted to individual preferences. We present DualClusterNet, a causal sequential recommender that composes two population-shared prototype dictionaries. At each observed prefix, soft routers retrieve pattern and spatial mixtures; a factorized multiplicative interaction couples them, feature-wise affine modulation adapts the shared representation, and a separate user-conditioned branch with an additive--projective gate retains individual variation. The prediction head combines this representation with a learned first-order transition term and ranks the complete training POI vocabulary. We evaluate on NYC and TKY using a training-only vocabulary and an original-final-target protocol that neither bridges unknown POIs nor substitutes earlier targets. The available single-seed results show competitive full-candidate ranking, while controlled analyses support the contribution of the compositional and personalized branches. Code is available at https://anonymous.4open.science/r/DualClusterNet-F4EE/.