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ACL Anthology · ACL 2026:acl:2026.acl-long.123 · 记录 #1

OneRec-Think: In-Text Reasoning for Generative Recommendation

来源日期(仅到月份) 2026-07
来源记录日期 2026-07
雷达观测 2026-11-01 22:06
ACL Anthology · ACL 2026 ↗PDF ↗

摘要

The powerful generative capacity of Large Language Models (LLMs) has instigated a paradigm shift in recommendation. However, existing generative models (e.g., OneRec) operate as implicit predictors, critically lacking the capacity for explicit and controllable reasoning—a key advantage of LLMs. To bridge this gap, we propose OneRec-Think, a unified framework that seamlessly integrates dialogue, reasoning, and personalized recommendation. OneRec-Think incorporates: (1) Itemic Alignment: cross-modal Item-Textual Alignment for semantic grounding; (2) Reasoning Activation: Reasoning Scaffolding to activate LLM reasoning within the recommendation context; and (3) Reasoning Enhancement, where we design a recommendation-specific reward function that accounts for the multi-validity nature of user preferences. Experiments across public benchmarks show state-of-the-art performance. Moreover, our proposed “Think-Ahead” architecture enables effective industrial deployment, achieving a 0.159% gain in APP Stay Time and validating the practical efficacy of the model’s explicit reasoning capability.

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记录 #1 · 2026-07 · 最新观测版本

OneRec-Think: In-Text Reasoning for Generative Recommendation

The powerful generative capacity of Large Language Models (LLMs) has instigated a paradigm shift in recommendation. However, existing generative models (e.g., OneRec) operate as implicit predictors, critically lacking the capacity for explicit and controllable reasoning—a key advantage of LLMs. To bridge this gap, we propose OneRec-Think, a unified framework that seamlessly integrates dialogue, reasoning, and personalized recommendation. OneRec-Think incorporates: (1) Itemic Alignment: cross-modal Item-Textual Alignment for semantic grounding; (2) Reasoning Activation: Reasoning Scaffolding to activate LLM reasoning within the recommendation context; and (3) Reasoning Enhancement, where we design a recommendation-specific reward function that accounts for the multi-validity nature of user preferences. Experiments across public benchmarks show state-of-the-art performance. Moreover, our proposed “Think-Ahead” architecture enables effective industrial deployment, achieving a 0.159% gain in APP Stay Time and validating the practical efficacy of the model’s explicit reasoning capability.

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